APIGRAF is in South Korea to accompany the World Print & Communication Congress 2026 (WPCF 2026), which this week brings together representatives of associations, companies, technology suppliers and graphic industry experts from various countries.
Under the theme “The Future of Printing Culture in the Age of AI”, the congress devotes much of the program to the impact of artificial intelligence on the graphic industry. Among the topics under discussion are automation, digital transformation of companies, sustainability, the circular economy and the changes that are taking place in markets and production processes.
The meeting takes place in conjunction with K-PRINT WEEK at the KINTEX Exhibition Center in Goyang, near Seoul. The fair presents equipment, technologies and solutions for different areas of printing and graphic communication, including digital printing, automation, new materials and more efficient production systems.
The program also includes visits to South Korean graphic production units, where participants can get to know automation solutions, quality control systems with artificial intelligence and different production organization models.
Throughout these days, organizations from Europe, Asia, North America and Latin America have gathered, creating an opportunity to compare realities, to understand how different markets are responding to the same challenges and to follow some of the technological changes that are already coming to industry.
The presence of APIGRAF enables the Portuguese printing industry to remain linked to this international discussion and directly monitor technologies, trends and experiences that may impact the sector in the coming years.
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